Comment · Fri, March 25, 2022 · ND Owner
Not sure this is the best advertising idea...
What they were answering
TurquoiseGroundhog · 1 points
If I never heard of a company, not sure I'd want to click a link since it probably won't contain anything useful, based on other companies with similar looking ads... If you're only targeting people who are likely to have heard/bought from ND, then sure, it could work, but you don't want to form a first impression as a potential spammy company. If you put some excerpts from the blog as a comment, I think that could cause a better first impression for being a science-based company - and would be pretty easy to do without having to start a new ad.
Maybe you could A-B test the image you have now compared to the image you have now + 1 serious bullet point/reference in fine print, see if it works better?
What's the click rate for this ad compare to previous serious ads?
u/MisterYouAreSoDumb · ND Owner
The click rate for this ad is double our other serious ad.