Comment · Thu, July 23, 2015 · Ceretropic
'Altruistic' business model for Smart Drugs?
Original post in this thread
jroseland · 3 points
There's this 'altruistic' business model where for each unit of a given product you ship to a customer you give a unit away for free to someone in need. I'm thinking about implementing this with the proprietary smart drug Caballo that I'm launching soon. We would give a monthly supply to a University student for every unit a customer purchased.
It adds like 25%-35% to the cost for the customer, I would obviously provide the actual customer with a photo, first name and country where the recipient of their generosity lives.
I'd love to get some feedback, is this business model...
1. Great idea
2. Evil genius
3. Or just annoying, thinly veiled self serving marketing
4. Totally inappropriate to do with a Nootropic product
Just respond with 1, 2, 3 or 4.
What they were answering
jroseland · 2 points
Thanks for the cynicism...
u/MisterYouAreSoDumb · Ceretropic
Ohh, you were serious? I kind of thought you were being sarcastic.
Honestly, if you want to build an altruistic model into your business, there are better ways. We are going to start donating a portion of profits to Alzheimer's research soon, along with funding some studies investigating cognitive enhancement. That is going to be better than giving some students free product. Funding research is going to be the thing that advances our understanding of cognition. Giving away free product is more of a marketing strategy than an altruistic action.