Comment · Fri, January 10, 2025 · ND Owner
A Request to ND to Honor DNT Browser Options
Original post in this thread
The_Singularious · 14 points
A little off topic here and perhaps going to catch some ire, given the crowd, but this is bothering me.
I have been a ND customer for a few years now. I have continued to expand my stack and experiment, and I have come to trust ND as a brand. I will order with you first if a product is offered, regardless of cost.
But I’ve noticed lately that after browsing or buying from you, I am getting cross-platform ads served within minutes/hours.
I very explicitly have “Do Not Track” requests on all my browsers. I know they are optional (in my country) to honor, but I fucking HATE it, when companies follow and serve ads this way.
You do hard work to maintain trust and transparency on your product side. For me, that’s countered by your Marketing team ignoring my DNT requests and spamming me with ads across platforms. It feels slimy and low rent. It’s the marker of a cheap, metrics-fixated company.
I realize I’m likely in the minority on this, but if you’re listening ND, I’m telling you that my trust is teetering, but that I don’t want to abdicate. Please tell your marketers to honor the DNTs, or tell them to tell their contracted ad partners.
That’s all. I hope this message is ta…
What they were answering
Direct reply to the original post — see the thread post above.
u/MisterYouAreSoDumb · ND Owner
Do not track is a depreciated web standard, and Bigcommerce doesn't even get those requests. It's not that we are seeing them and not honoring them. They literally are ignored by Bigcommerce's systems. We would have to change our entire ecommerce platform to change that, and from what I am seeing, Shopify and other platforms also ignore the requests. Moreover, Google explicitly ignores DNT requests as well.
https://support.google.com/chrome/answer/2790761?hl=en&co=GENIE.Platform%3DDesktop
I assume you are seeing a Google ad on the other browser? How Google matches people by the browser data, and then serves them ads based on that matching, is a black hole. We certainly don't know how they do it, and from my conversations with Google reps, they don't even know how it works. What ad are you actually seeing on the other browser? Maybe I can figure out more details knowing what specific ad you are seeing.